Sweet & Lashful and MENICURE: I co-owned Sweet & Lashful Day Spa and MENICURE in Atlanta from 2018-2021. As Chief Creative Officer, I was in charge of developing design concepts to further the company's brand identity by transforming rough ideas from the partners/general concepts into actions, projects, and completed products and marketing messages.
TRANSFORMING THE SPACE: We wanted the space to have an LA Vibe. Our biggest challenge was to create an environment where clients would want to hang out all day. The space is still transforming. We have big ideas and I will share them as we further develop them. In the photos below you will see our transformed space. I worked with my partners on all branding and design of the space from neon signs, front desk signs, space design and layout. www.sweetandlashful.com